the-hot-linksthe-hot-links-horizontalAs we warm up from last week’s Polar Vortex, we’re thawing out some of the top news and commentary to kick off our week.  

Samsung’s “white glove” program is designed to turn celebrity influencers into disciples.

SodaStream hopes that adding Scarlett Johanson as their first celebrity ambassador will inject a little pop into their earnings.

No one can predict what effect the current crisis will have on NJ Governor Chris Christie’s career.   We can, however, analyze his response to it.

For under $7k you can have your own social media empire.

By banning the acronym PR, can public relations agencies command more respect?

What are you reading this week?   Let us know in the comments below.